The Beauty Industry Market Access Program
(BIMA)

The Beauty Industry Market Assess Program (BIMA) is a practical export management education program that helps Health and Beauty Manufacturers and Distributor develop the skills needed to grow their company through effective sales, marketing and operational system and export sales. The BIMA program provides practical trade and business education delivered through leading beauty and international trade industry experts. 

Perks of the program:

  • Bimonthly objectives for assessing your business
  • Exclusive export growth plan
  • Access to upcomingtrade missions
  • Learn from industry leaders
  • Access to important capital
  • No-cost one-on-one counseling

Who should attend?

  • Brand owners with sales under $3 million
  • New starts up with $1million of more in capital to build the brand
  • Key decision makers in strategic development of the company
  • Distributors who make selection of brands to learn all the key indicators of a brand that has been built for success
  • Raw material, contract manufactures, component and packaging suppliers who want to become a valued resource to their clients by learning key elements of building a brand for success

 

Trade Missions

In partnership with the California Trade Alliance (CTA) access to international trade shows are available to companies that participate in the BIMA programs. Companies have an added advantage in the collaborative efforts of CTA in attendance to the world’s largest beauty tradeshows.

Who should attend?

  • Brand owners with sales under $10 million
  • New starts up with $1 million of more in capital to build the brand.
  • Key decision makers in strategic development of the company.
  • Distributors who make selection of brands to learn all the key indicators of a brand that has been built for success
  • Raw material, contract manufacturers, component and packaging suppliers who want to become a valued resource to their clients by learning key elements of building a brand for success